Interim leadership & transformation for companies in motion — from start-ups & scale-ups to corporates.
Executive-as-a-Service (EaaS) is a strategic consulting and interim executive management firm specializing in business transformation, organizational restructuring, and division set-up. With over 25 years of global leadership experience, I offer results-driven interim support to organizations facing complex growth, transition, or turnaround challenges. I step in when leadership is most critical—fast, focused, and effective.
Flexible, high-level executive support without the long-term contract.
You get an experienced leader who fits seamlessly into your organization — part-time, short-term, or project-based.
Whether you need direction, execution, or crisis recovery, I tailor my approach to your unique needs—with fast, tangible results.
Monthly mentoring and advisory support tailored to startup founders and co-founders. Includes up to 4 strategic sessions per month (60-90 minutes each) with access to ad-hoc support between meetings via email or WhatsApp.
2–4 sessions/month
Fees are tailored to the founder’s context, region, and level of ongoing involvement and are confirmed in a written proposal.
Hands-on support for a specific growth challenge or transformation project. You gain part-time executive-level involvement, helping accelerate outcomes without long-term commitment.
4–6 days/month
Fees depend on the scope of the challenge, required executive involvement, and client region and are confirmed in a written proposal.
A structured 3-month intervention to realign or reboot your business. Includes diagnostic phase, a new strategic blueprint, and execution roadmap. Highly customizable to your organization’s needs.
10–12 days/month
Fees are set based on the depth of intervention, organizational scope, and client region and are confirmed in a written proposal.
High-level temporary leadership for companies in need of interim direction during transformation, crisis, or leadership gaps. Covers operational leadership, strategic guidance, and team alignment. Requires min. 3 months commitment.
12–16 days/month
Fees reflect the level of executive responsibility, time commitment, and client region and are confirmed in a written proposal.
Engagements may include milestone-based fees or a cash-and-equity structure, depending on company stage, scope, and jurisdiction. Terms are defined per engagement.
We partner with organizations across industries — from fast-moving startups to established corporates — providing leadership when and where it matters most.
Digital Innovators, Tech & SaaS
Industrial Solutions & Manufacturing
Consulting & Professional Services
Consumer Goods & Retail
Pharma, Life Sciences & Healthtech
Startup Unicorns & Venture-backed Companies
I am Roger Veenma, based in Barcelona, Spain. With over 25 years of experience leading transformations for global companies in technology, industrial solutions, retail, and consulting, I specialize in helping organizations accelerate performance and overcome complex challenges through agile executive leadership.
While I work independently, I also welcome experienced peers to join the Executive-as-a-Service collective when the right collaboration arises.
Interested in Joining? See our Partner Model.
I work with VC-backed startups, growing scaleups, and multinational companies. Clients appreciate my pragmatic structured approach and international outlook.
Executive-as-a-Service is designed for founders, CEOs and boards who need experienced executive leadership – but not on a full-time basis.
You get the strategic insight, leadership and results of a senior executive, with the flexibility of an on-demand service.
It starts with a conversation – a free consultation where we clarify your goals, identify key business challenges, and outline what success looks like. You’l leave this session with a clear sens of direction – whether it’s restructuring, scaling or resetting your business.
A tailored executive plan – not a generic consulting offer
Based on your needs, you’ll receive a concise proposal outlining the best engagement model
Each proposal includes clear deliverables, timeline, and outcomes – no hourly rates, no hidden fees.
Once approved, execution begins immediately.
Depending on the engagement, this may include:
Throughout the engagement, communication is direct and pragmatic – no layers, no bureaucracy
At the end of each engagement, we review key results and next steps.
You’ll receive a clear, actionable summary of progress, lessons learned, and recommendations for sustainable growth.
If needed, I stay available for light-touch advisory or board-level support through a retainer model – ensuring momentum continues
Whether you need a 90-day reset or ongoing executive leadership – it starts with one conversation.
